Dual-Channel Supply Chain Financing Operation Strategy Considering Free-Riding Effect under Different Power Structures

This paper considers a dual-channel supply chain consisting of manufacturer and capital-constrained retailer, where the retailer makes certain sales efforts may hitch ride on retailer’s efforts. Deferred payment bank loan financing models under Retailer- Manufacturer-Stackelberg settings are established, respectively. The equilibrium price effort strategies both sides two power structures modes obtained by backward solution method, then influence free-riding behavior interest rate is explored, as well how structure affects decisions enterprises. results show that deferred more conducive to retailers’ order volume, which optimal model for retailers each structure. Power initial capital threshold manufacturers’ decisions. impact prices exists varies, depending model. Numerical simulation manufacturers should give priority publishing strategies, while decide whether according mode cross-price sensitivity. paper’s findings can provide valuable guidance decision-making in financing, price, chain.